CAN AN APP TRANSFORM A LOCAL CRAFTSMAN INTO AN INTERNATIONAL DESIGNER?

Screenshot 2017-10-08 09.08.06.png
 

HELLMAN CHANG

 
 

UNDERSTAND

Brooklyn’s finest maker of modern luxury furnishings was looking for a new way to showcase the high quality of their products. 

Hellman-Chang needed an immersive way to demonstrate the process and craftsmanship behind their stunningly beautiful, high-end furniture.

DEFINE

Together with Hellman-Chang, EightSixtySouth designed and developed an app that allowed users to intimately explore each product from its rich and honest beginnings.

CREATE

Our work pushed Hellman-Chang
into a new level of global recognition and kick started their 2013 brand and marketing campaign.

Following the launch of their new
marketing campaign, Hellman-Chang transitioned to EightSixtySouth’s PR team to continue the momentum, securing placement in top-tier publications including Architectural Digest, ELLE Decor and Interiors & Sources.

 
Screenshot 2017-10-08 09.11.22.png
 
 
Screenshot 2017-10-08 09.11.40.png